US shipping
Available rates are calculated at checkout
Stock cover image; actual copy may differ.
Consumer Behavior and Insights
- Regular price
-
$108.08 USD - Regular price
-
- Sale price
-
$108.08 USD
Book details
- Condition
- Good
- Format
- Paperback
- ISBN
- Not listed
Has a sturdy binding with some shelf wear. May have some markings or highlighting. Used copies may not include access codes or Cd's. Slight bending may be present.
Shipping calculated at checkout.
Couldn't load pickup availability
Description
Consumer Behavior and Insights presents a new approach to teaching consumer behavior. Author Diane M. Phillips moves beyond traditional psychological learning to acknowledge more holistic perspectives of consumer behavior, incorporating new areas of research including neuromarketing, sustainability, and artificial intelligence. This text includes the latest behavioral, psychological, and sociological approaches to elucidate important concepts and models of consumer decision-making. Importantly, the book draws on important executive, research, and consumer insights to bring these concepts and models to life. The book sets theory in context through extensive use of US and international examples and extended cases.
ASIN: 0190857137
VSKU: GBV.0190857137.G
Condition: Good
Author/Artist:Phillips, Diane M.
Binding: Paperback
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: Has a sturdy binding with some shelf wear. May have some markings or highlighting. Used copies may not include access codes or Cd's. Slight bending may be present.
ASIN: 0190857137
VSKU: GBV.0190857137.G
Condition: Good
Author/Artist:Phillips, Diane M.
Binding: Paperback
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: Has a sturdy binding with some shelf wear. May have some markings or highlighting. Used copies may not include access codes or Cd's. Slight bending may be present.
Shipping
We currently ship retail orders within the United States. Orders are normally prepared for carrier handoff within 1–2 business days, excluding weekends and holidays. Carrier transit time is additional.
Available services and charges depend on order value, package weight, destination, and the method selected. Checkout shows the applicable options before payment; not every order qualifies for free shipping.
Returns
You may request a return within 30 calendar days after delivery. Contact us before sending a book back.
Customers pay change-of-mind return postage. For a wrong, damaged, or materially misdescribed item, we provide a prepaid return label or another resolution you accept. See the policy for eligibility, original shipping charges, and refund timing.
