Be. THE WORKBOOK: Fresh new pages taking you deeper into your authentic personal brand.

After two years since hitting bookshelves around the world, Be. is back and with even MORE to love with an all new workbook. Your personal brand is a reflection of you. It is dynamic, ever-changing, and ever-evolving. And Be. The Workbook will take all of your growth, evolution, and new expertise to get you to the next level. If you read and explored the exercises in Be., this workbook is the ultimate next step. Be. The Workbook includes brand new examples from every industry of the trademarked methodologies as well as newly expanded versions of the exercises found in Be. In addition, new exercises and prompts include: Your Personal Brand Audit: you must understand where your brand ranks. And, when you do, you’ll instantly find new opportunities to increase your brand awareness in your market. Grasp your true growth areas and how to build a strategy as unique as you. Your Personal Brand Mantra: craft your very own personal affirmation statement designed to keep you constantly inspired to show up and share your message. This is an exercise designed to create personal accountability (and to remind you why you started in the first place when it gets tough). The Vision Equation: many entrepreneurs, executives and leaders make the mistake of thinking having a vision statement isn't necessary. But without one, you have no way of showing what you stand for. Get the formula to define your vision as a leader, really. Audience Analysis: if you try to reach everyone you’ll reach no one. Get the framework to identify exactly who you’re trying to reach and what makes them tick, beyond your run-of-the-mill marketing demographics. Authentic Leadership + Implementation Strategies: all of this work is inspirational, but the fluff stops here. If you’re really serious about growing your brand and business, take the action steps to implement what you’ve built and see the ROI. I’ll show you how. Your Commitment to Your Growth: it’s important to acknowledge that this work never stops. Get the tools to take this into your future and ensure it evolves as you do. Here is a powerful and actionable guide for connecting to yourself even deeper while moving the world forward as only you can.
ASIN: B0BSC55XSX
VSKU: GBV.B0BSC55XSX.G
Condition: Good
Author/Artist:Zweig, Jessica
Binding: Paperback
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: Has a sturdy binding with some shelf wear. May have some markings or highlighting. Used copies may not include access codes or Cd's. Slight bending may be present.