{"product_id":"essentials-of-corporate-finance","title":"Essentials of Corporate Finance","description":"Essentials of Corporate Finance focuses on what undergraduate students with widely varying backgrounds need to carry away from a core course in business or corporate finance. The goal is to convey the most important concepts at a level that is approachable for the widest possible audience. Essentials is written in a relaxed, conversational style that invites the students to join in the learning process rather than being a passive information absorber.\n\nEssentials has three basic themes as a central focus: An Emphasis on Intuition: We always try to separate and explain the principles at work on a commonsense, intuitive level before launching into any specifics. A Unified Valuation Approach: We treat net present value (NPV) as the basic concept underlying corporate finance. A Managerial Focus: Students shouldn’t lose sight of the fact that financial management concerns management. We emphasize the role of the financial manager as decision-maker, and we stress the need for managerial input and judgment.\u003cbr\u003eASIN: 1264101570\u003cbr\u003eVSKU: GBV.1264101570.G\u003cbr\u003eCondition: Good\u003cbr\u003eAuthor\/Artist:Ross, Stephen A.|Westerfield, Randolph W.|Jordan, Bradford D.\u003cbr\u003eBinding: Hardcover\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: Book has corner edge dings and or scratches and signs of light wear.  \u003cbr\u003e","brand":"Good Books Company","offers":[{"title":"Default Title","offer_id":53874451579185,"sku":"GBV.1264101570.G","price":145.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0914\/3730\/2065\/files\/1264101570-0.jpg?v=1776713020","url":"https:\/\/goodbookscompany.org\/products\/essentials-of-corporate-finance","provider":"Good Books Company","version":"1.0","type":"link"}